Case Study - A Shopify Site to showcase the quality of FinnGoods

Overview

FinnGoods Nordic Goods, a family-run business based in Langley, BC, is passionate about bringing high-quality Nordic foods and products from Finland and Sweden to Canada. When they approached Betonicah Web Design, their WordPress and WooCommerce website was causing more headaches than growth.

Frequent plugin conflicts, limited functionality, and regular site crashes meant even the smallest updates risked breaking the site, consuming valuable time and diverting focus from what mattered most—running their business. With a growing inventory and customer base, they needed a more reliable and scalable platform to support their expansion.

After carefully assessing their needs, we recommended migrating their store to Shopify, a stable platform trusted by many leading e-commerce brands. We created a custom Shopify theme that stayed true to their brand’s colors, imagery, and fonts, while making the overall user experience much smoother. We optimized the site for mobile, streamlined the cart and checkout process, and added key features like customer reviews, a newsletter signup, and clear calls to action.

To support their marketing efforts, we also developed three custom landing pages to promote specific products and aspects of their business. The result was a seamless, high-performing e-commerce site that not only improved stability but also equipped FinnGoods with the tools to continue growing. The owners were thrilled with the results and relieved to finally focus on expanding their business without worrying about their website breaking.

What we did